Seo

Search Engine Optimization (SEO) is a digital marketing strategy focused on enhancing a website’s visibility in search engine results. This involves optimizing on-page elements, improving site structure, and creating high-quality, relevant content to rank higher in search engine rankings. SEO also encompasses keyword research, link building, and mobile optimization to cater to the evolving search algorithms of engines like Google. It’s an essential tool for businesses and website owners to attract organic traffic, increase online presence, and reach their target audience effectively in a highly competitive digital landscape, ultimately driving web traffic, brand recognition, and potential conversions.